BRANDING
The initial stage of this project was to update the Sugar and Spice brand.
A new fresher logo was established as well as new colours, fonts and a Sugar and Spice pattern.
A new fresher logo was established as well as new colours, fonts and a Sugar and Spice pattern.
PACKAGING DESIGN
Packaging of the cake in a tray, was resolved with a laminated rewind. Exclusive to Woolworths Bakery, this project resulted in increased business for the client in the form of many new projects with the Supermarket chain.
